Dhaka:The three-day Bangladesh Travel and Tourism Fair (BTTF) 2026 is set to begin in the capital on Thursday, emphasizing artificial intelligence (AI), technological innovation, and sustainable tourism development under the theme "AI Powered Tourism, Sustainable Destination".
According to Bangladesh Sangbad Sangstha, the 14th edition of the international tourism fair, organized by the Tour Operators Association of Bangladesh (TOAB), will be held from October 29 to 31 at the Bangladesh-China Friendship Conference Centre (BCFCC). TOAB President Mohammad Hanif disclosed the event details at a press conference held at Crowne Plaza Dhaka Airport.
The fair aims to advance Bangladesh's tourism development by integrating modern technology and AI into tourism services, promoting environmentally responsible travel, and enhancing international connectivity. Representatives from tourism organizations, airlines, and hospitality operators from over 20 countries are expected to participate in the event, including Nepal, India, Singapore, the Maldives, and many others.
Hanif stated that the fair will feature more than 200 booths and stalls, over 220 exhibitors, and approximately 2,500 trade visitors, while attracting more than 60,000 visitors over three days. The event will provide a platform for domestic and international tourism businesses to showcase products, explore investment opportunities, and establish business-to-business (B2B) connections.
This year's fair is expected to help showcase Bangladesh's tourism potential on an international scale, offering networking opportunities with global tourism brands and creating new commercial prospects for local operators. The theme of AI highlights the growing importance of digital transformation in the travel and tourism industry, with the aim of improving services and marketing strategies.
Additionally, the focus on sustainable destinations is intended to support environmentally responsible tourism practices and the long-term development of Bangladesh's tourism resources. The fair will also facilitate connections between Bangladeshi tour operators and international buyers, travel agencies, airlines, and hospitality businesses.
US-Bangla Airlines is the title sponsor of the event, while Biman Bangladesh Airlines serves as the airline partner. The fair is organized with the cooperation of various government and industry bodies, including the Ministry of Civil Aviation and Tourism and the Bangladesh Tourism Board.
TOAB expressed optimism that the event would contribute to strengthening Bangladesh's position in the international tourism market by connecting local tourism businesses with global stakeholders and promoting the country's diverse tourism attractions.