PRAN bags $5.2m export orders from Germany fair

DHAKA Local food processor PRAN bagged US$5.2

million worth of export orders at Anuga-2019, one of the largest food and

beverage exhibitions in the world.

Some 7,590 companies from 100 countries participated in the fair held at

Koelnmesse Exhibition Center in Cologne, Germany. The five-day fair began on

October 5. This time PRAN participated in the fair for the 12th times, said a

press release today.

Mentioning that PRAN received fabulous response from the buyers, Mizanur

Rahman, Chief Operating Officer at PRAN Export, said this year, the group

displayed over 500 products, including 30 new products in its two stalls.

Confectionary, juice and bakery items were the center of attraction among the

buyers.

Kamruzzaman Kamal, Marketing Director at PRAN-RFL Group, said, The main

purpose of participating the exhibition is to expand export market. Because,

we want to spread our products all over the world. Anuga Fair is a big

platform in this regard. Another reason behind the participation is to

increase number of PRAN products in the famous chain shops across Europe. We

also gather ideas about the latest trends of processed foods.

Currently PRAN Group is exporting its product to 141 countries across the

globe. PRAN-RFL Group received export trophy for consecutive 16 times for its

contribution in export sector.

Source: Bangladesh Sangbad Sangstha (BSS)