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BHL’s Honda launches new Livo with new price

Bangladesh Honda Private Limited (BHL) on Sunday launched new refreshed Honda Livo with best in class advanced style and performance features in 110cc segment for the mass customers.

The world’s largest motorbike manufacturer formally introduced the new Livo motorbikes at a programme at a city hotel, according to a press release.

Speaking at the programme, Himihiko Katsuki, Managing Director and Chief Executive Officer of BHL said, “In Bangladesh, Honda’s mission is to enrich people’s daily ride by providing motorbikes at affordable prices for mass people and also to contribute to Bangladesh’s industrialisation through investment and employment generation.”

He thanked to all existing Livo customers for their love and acceptance of Livo and achieving the 50,000 units milestone in a short period of time.

Katsuki reiterated Honda’s commitment for continuous efforts for improving customer services and quality products at affordable prices for higher customer satisfaction in Bangladesh.

Naresh Kumar Rattan, Senior Vice President of Sales and Marketing, explained the motorcycle market overview and Livo’s positioning in 100-110cc segment.

Emphasising the appealing points of Livo, he said Livo is the best in class advanced commuting bike in 110cc segment with its advanced style, engine performance, comfortable riding with pillion and additional convenience features like sealed chain, HET tyres.

Rattan said the New Honda Livo is available with three attractive colors – Matte axis Grey, Athletic Blue Metallic and Imperial Red Metallic at all Honda Exclusive Authorized Dealer Showroom across the country.

He said the drum brake variant will cost Tk 103,900 while the disc version will come at Tk 108,900.

Rattan said Livo carries attractive warranty policy of two years or 20,000 km whichever comes earlier, with four free services.

Honda Bangladesh marketing division head Gias Uddin Sajib presented the features and benefits of new models of Livo series.

Livo was introduced in Bangladesh on June 2017. With regular product upgrades and well acceptance by customers, Livo sale crossed 50,000 sales mark in just 37 months.

New refreshed Honda Livo has further enhanced appeal by sporty graphics, digital analog meter with service due indicator, chrome plated muffler, energetic front look and curved fuel Tank.

Honda Livo is equipped with trusted HET (Honda Eco Technology) 110cc Engine that delivers optimum city riding performance with class leading mileage of 74 kms per litre, the company said.

Source: United News of Bangladesh